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We are AI in the Midwest

Great Lakes Grit. Global Growth.

Huron & Co. helps 3PLs, carriers, warehouses, and brokerages accelerate revenue with strategy, technology, and AI-driven sales enablement.

We bridge the gap between legacy logistics operations and modern, data-powered growth. Our team brings consulting discipline, digital marketing expertise, and hands-on execution to help you scale smarter — not just bigger.

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Growth Strategy & Revenue Architecture

We design and deploy custom growth systems that align marketing, sales, and operations into a unified engine.
Deliverables include:

  • Go-to-market planning and positioning for logistics & AI products

  • Territory and channel optimization for 3PL and brokerage teams

  • Customer segmentation and pricing strategy

  • Full-funnel revenue forecasting and KPI frameworks

Our approach ensures every activity—marketing, sales, or service—is accountable to growth and measurable ROI.

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AI Sales Enablement

We help logistics and transportation firms build modern sales teams supported by intelligent automation.
What we do:

  • Integrate AI tools into CRM workflows

  • Develop automated lead scoring, outreach, and proposal systems

  • Create data-driven playbooks that reduce sales cycle time

  • Coach teams on AI adoption for prospecting, follow-up, and client engagement

By bridging human sales expertise with artificial intelligence, we help your reps close faster and more consistently.

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Digital Infrastructure & AI Integration

Modern growth depends on a connected digital ecosystem. We design and implement systems that scale.
We build:

  • Marketing and sales dashboards

  • CRM & automation integrations (HubSpot, Salesforce, Pipedrive)

  • AI-driven analytics for pipeline and performance visibility

  • Workflow automations to reduce admin and improve conversion

We ensure your growth infrastructure is reliable, data-driven, and ready for scale.

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Building the Future of Growth in Supply Chain & Logistics

Huron & Co. helps 3PLs, carriers, warehouses, and brokerages accelerate revenue with strategy, technology, and AI-driven sales enablement.

We bridge the gap between legacy logistics operations and modern, data-powered growth. Our team brings consulting discipline, digital marketing expertise, and hands-on execution to help you scale smarter — not just bigger.

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Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!